The Guardian Student Poster Campaign

The Youth Media team ran this marketing campaign to promote Guardian jobs to university students. The posters were displayed in areas with a high student footfall, in various locations around the university campus.

Media Usage

We displayed the posters in 30 A1 poster panels for 16 weeks across 30 universities and again in 52 A1 poster panels for 8 weeks across another 52 universities. Locations included:

• Student Libraries
• Student Common Rooms
• Student Labs
• University Departments
• Student Print & Resource Areas